SXSW Day Three: Location-based Services and Felicia Day
My first session of the day was “Enabling New Experiences and Creating Serendipity Through Check-ins,” an interview of Dennis Crowley, CEO of Foursquare, by Mashable CEO Pete Cashmore. Despite the...
View ArticleFind Your SXSW Sticker in Our Video
So #SXSW is about a lot of things. Panels. People. Parties. Phood trucks (sorry, I had a thing going). But one of the most noticeable is what I’m calling the plaster-factor. Almost every square inch of...
View ArticleIs Social Media Making us More Transparent?
While attending sessions by and chatting with other social media professional at SXSW last week, I noticed a reoccurring theme—honestly and openness about their work. Nearly every person I spoke to was...
View ArticleVote for our SXSW Panelists!
SXSW Interactive is a digital marketer’s mecca. Next year’s event runs March 9-18, 2012 and we may already be Officially Stoked. This year we submitted two of our best and brightest to present: vote...
View ArticleSXSW Insights From The Eyes Of A Chief Strategy Officer
Photo via Scott Garner In Angie’s post earlier this week, her take on this year’s SXSW was not about any one single idea, event or new product launch. Instead, she chose to reflect on a patchwork of...
View ArticleSXSW Insights from the Eyes of an Account Manager
As I flew into Austin for the first time, I had a lot of thoughts about what I’d gain from the week-long experience. The interactive space and the topics covered at SXSW have so much depth, I knew it...
View ArticleOde to Plastering at SXSW: Find Your Sticker
We created a video last year that we named “Ode to Plastering at SXSW,” which showed the ubiquity of stickers and posters throughout Austin during SXSW. It was one of our favorite videos from the show,...
View ArticleYes, and…Comedy and Digital Marketing at SXSW
If you’re familiar with improv comedy you know the phase “yes and.” It’s meant to keep the flow of the skits moving along smoothly through potentially awkward transitions. I’ve been hearing this...
View ArticleMonthly Industry Roundup: March 2013
LOCATION3 MEDIA NEWS: We recently held a webinar on “Integrated Digital Marketing for Franchise Systems”, co-hosted by Google. We had an overwhelming response. Watch the video. If you were not able to...
View ArticleEmployee Klout Score Competition Heats Up
The Social Media Team at Location3 has been in a heated competition since the launch of our Klout Contest in July. Klout scores measure the amount of influence an individual has based on the whole wide...
View Article